These yellow awnings are very popular along the section of Hillsborough Street firectly across from the campus of NC State University. I can understand how the string of convenience stores, pizza places, coffee shops, cheap (and not so cheap) restaurants would be right at home in this environment, but the logic behind the yellow escapes me. The school's colors are red and white. Go figure. Oh and the "Wolf Mart" is a nod to the university mascot, the Wolfpack. Just in case you were wondering.
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4 comments:
Nice theme shot. Love your mountain line photo!!!
That's a cool sign, actually. The Camel Cigarette logo is good on the yellow background. Iconoclastic Camels. Internationally recognized, I presume. But I'm not a smoker...
ah ha! but yellow attracts attention.
That kind of outdoor advertising is now banned in freedom-of-speech-optional Canada. Tobacco manufacturers are not allowed to have any outdoor advertising. Even in the store, the products have to be hidden behind opaque cabinets.
I'm a non-smoker. Always have been. And as the son of a longtime secret smoker who smoked his way into degenerative cardiovascular disease, I'm hardly going to cheerlead for the industry. But there's got to be a better, more sustainable and less brutal way to regulate the industry than this.
Oops, sorry about that. I hijacked the comment thread with my ill-timed rant.
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